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Sam’s & Will’s Ltd Group

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Are whales really worth more than 1000 regulars?

I saw this claim that one whale can be more valuable to a casino or online game than a thousand average players. At first it sounded exaggerated, but now I think it might actually be true. These high rollers bring in such massive revenue, especially if they’re consistently spending. Here's the article that explains it: https://theglobalhues.com/vip-players-and-whales-how-high-rollers-shape-the-industry/. What do you think — is it fair that so much focus goes to just a few?

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Madina Tarin
Madina Tarin
Aug 12, 2025

It depends on how the game handles it. Some games rely heavily on one or two big spenders and fall apart if they leave. Others try to build a more balanced ecosystem where whales are important, but not essential. I’ve seen both models work, but the second one feels safer and more fun overall. Otherwise it just becomes a playground for the rich.

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